Whois Privacy Protection, sometimes also referred to as Privacy or Whois Privacy Protection, is a service that conceals the authentic contact information of domain name owners on WHOIS check sites. Without this service, the name, address and email of any domain name owner will be publicly visible. Giving false info during the domain name registration procedure or altering the genuine information later will just not work, as doing such a thing may result in the domain name registrant losing their domain name ownership rights. The policies approved by ICANN, the Internet Corporation for Assigned Names and Numbers, require that the WHOIS info must be valid and accurate at all times. The Whois Privacy Protection service was launched by registrars as a response to the growing concerns about potential identity fraud. If the service is enabled, the domain registrar’s contact info will be listed instead of the client’s upon a WHOIS lookup. Most domains support the Whois Privacy Protection service, although there are some country-code extensions that do not.