A dedicated IP address means that you'll have a unique numeric identifier on the Internet and that it shall not be shared with other people's websites or apps as it happens with a shared hosting account. There are lots of uses for a dedicated IP - including, when an SSL certificate is required if you have an Internet store and you need to accept online payments or in the event that you have a login form and you want the info that users submit to be encrypted. A dedicated IP address may also be used for other applications, like a VoIP server, for instance. Moreover, it will offer more credibility and security to your websites, considering the fact that a network flood to a shared IP will not have any effect on your dedicated IP. In case you host your sites with our company and you have your own web server, you will be able to get one or a number of dedicated IP addresses with simply a couple of clicks and to use them in the event that you cannot use the IP included with the server.